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Squash · 2022

Nour El Sherbini

Women's World Champion commercial peak in the Egyptian era

Egypt · Egypt PSA rise

Nominal vs present value

Peak-year total
~$0.85m total (multiple World title peak: PSA purses + Egyptian endorsements)
Present value
$0.9m (2024) · $0.9m

Local display: $0.9m · Rebased to 2024 USD via US CPI-U

How the total breaks down

PSA prize money
50%
Egyptian endorsements
50%

PSA prize money. World Championship and Tour earnings during sustained dominance.

Egyptian endorsements. National sponsors paying for women's squash's dominant Egyptian face.

Impact 93

  • Approached Nicol David's commercial band on modern PSA math
  • Proved Egyptian women's stars inherited Malaysia's endorsement lesson
  • Showed World titles plus Cairo sponsors could near $1m USD

El Sherbini's early-2020s peak proved David's Malaysian model travelled to Cairo.

El Sherbini's 2022 peak sat at squash's modern women's ceiling: roughly $850,000 from Tour purses and Egyptian sponsors.

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