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If you only read one thing
Pick a modular type scale so titles, body and captions stop fighting each other on slides and one-pagers.
Key takeaways
Typography scale encodes values as relative font sizes on a ratio (major third, perfect fourth, etc.). Classical modular scales; modern UI ramps in open font ecosystems. In reports, ads and assignments it fits decks, handouts, classroom posters, resume headers. Skip it when random point sizes per slide with no shared ratio. This page gathers anatomy, fit, craft, failure modes and work / ads / school recipes for Typography scale.
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Local systems
BCP-47 + CSV en-US grouping with comma CSV by default.
Number format 1,200-style thousands — not a universal rule.
Studio download SVG/PNG stay in the browser; nothing is uploaded. Local examples Use the locale sample table before importing CSV. Open studio after chooser so the form matches the brief. Local FAQ Does Make upload my CSV? No — parsing stays in the browser for this static site.
Why does my European CSV look wrong? Separators and thousands grouping differ; see the locale note on Make.
Local terms
Chooser Pick a form before you open the studio.
Make Turn a small CSV/table into a starter visual.
Studio Browser editor — download SVG/PNG locally. Local systems
BCP-47 + CSV en-US grouping with comma CSV by default.
Number format 1,200-style thousands — not a universal rule.
Studio download SVG/PNG stay in the browser; nothing is uploaded. Local examples Use the locale sample table before importing CSV. Open studio after chooser so the form matches the brief. Local FAQ Does Make upload my CSV? No — parsing stays in the browser for this static site.
Why does my European CSV look wrong? Separators and thousands grouping differ; see the locale note on Make.
Local terms
Chooser Pick a form before you open the studio.
Make Turn a small CSV/table into a starter visual.
Studio Browser editor — download SVG/PNG locally. Sources Editorial atlas Locale pack Licensed media Local institutions
WCAG contrast guidance Accessibility baselines for color and text on charts.
Org style guides / brand kits Palette and type rules may override studio defaults.
Data ethics / disclosure policies Source notes and truncation honesty belong with the publisher. Myths vs facts 3D always looks more professional → Perspective distortion often hurts comparison; flat encodings read cleaner. More ink = more insight → Chartjunk competes with the data signal. Studio export needs no review → Always check contrast, labels, and source notes before publish. Deeper FAQ Is the studio a full design suite replacement? No. It is a focused viz craft workspace with honest chart/diagram defaults.
Do scores crown the “best” chart? No. They are editorial browsing meters for craft dimensions.
Does studio guarantee WCAG pass? No. Defaults help; final contrast and semantics still need review.
Pie charts always bad? Often misused for many categories; small part-to-whole sets can still work with care.
Checklist
1 State the question the viz must answer.
2 Prefer position/length encodings when comparing.
3 Run a contrast check before publish.
4 Open studio early; iterate marks, not themes. Important caveat Not a compliance stamp. Color, contrast, and data integrity still need human review before publication.
Editor depth Editorial meters compare craft clarity and classroom/studio usefulness — not “best chart” trophies. On VS pages, ask which encoding reduces lies under your data shape — not which looks trendier.
Deeper sources Grammar of graphics / perceptual encoding primers WCAG contrast documentation Tool-Lifes viz studio quality notes Important caveat Not a compliance stamp. Color, contrast, and data integrity still need human review before publication.
Who this is for Pick a modular type scale so titles, body and captions stop fighting each other on slides and one-pagers.
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Key scores Clarity 90 Persuasion 70 Density 50 Craft cost 38 School fit 80 Work fit 86 Bar chart Line chart Pie & donut Scatter plot How to pick a viz Choose the form — Start from the question (compare, part-to-whole, flow), not from a pretty template.Encode, then decorate — Position and length first; ink and effects last.Check contrast — Studio defaults help, but WCAG checks still belong before publish.Open studio wide — Use the widened workspace to iterate marks without crowding tool panels.Practical tools Open viz studio
Next tool After this form hub, open Studio or Chooser — labels stay sanitized.
Use this page Choose the form — Start from the question (compare, part-to-whole, flow), not from a pretty template. Encode, then decorate — Position and length first; ink and effects last. Check contrast — Studio defaults help, but WCAG checks still belong before publish.
Typography scale Typography scale encodes values as relative font sizes on a ratio (major third, perfect fourth, etc.). Classical modular scales; modern UI ramps in open font ecosystems.
In reports, ads and assignments it fits decks, handouts, classroom posters, resume headers. Skip it when random point sizes per slide with no shared ratio.
This page gathers anatomy, fit, craft, failure modes and work / ads / school recipes for Typography scale.
How Typography scale shows up here
Excel or Google Sheets and PowerPoint share this geometry. Keep one claim per slide; export SVG or PDF rather than a screenshot.
In Meta, Google and retail print, one number and one shape speak first. If Typography scale will not fit a banner, keep the number and show the chart on the landing page.
For lab reports and poster boards, pick the form that answers the rubric. Axes, units and a source line are what markers actually read.
Form Typography scale
Since 1928+
Encodes relative font sizes on a…
Best for decks, handouts, classroom…
Avoid random point sizes per…
Studio Ways
Seven chapters The idea
Pick a modular type scale so titles, body and captions stop fighting each other on slides and one-pagers. History. decks, handouts, classroom posters, resume…
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Anatomy
Pick a modular type scale so titles, body and captions stop fighting each other on slides and one-pagers. Mark. decks, handouts, classroom posters, resume…
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When to use
Pick a modular type scale so titles, body and captions stop fighting each other on slides and one-pagers. Fit. decks, handouts, classroom posters, resume…
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Craft
Pick a modular type scale so titles, body and captions stop fighting each other on slides and one-pagers. Rules. decks, handouts, classroom posters, resume…
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Mistakes
Pick a modular type scale so titles, body and captions stop fighting each other on slides and one-pagers. Failure modes. decks, handouts, classroom posters,…
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Studio
Pick a modular type scale so titles, body and captions stop fighting each other on slides and one-pagers. Work. decks, handouts, classroom posters, resume…
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Tools
Pick a modular type scale so titles, body and captions stop fighting each other on slides and one-pagers. Software. decks, handouts, classroom posters, resume…
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Frequently asked questions When should I pick Typography scale? When the story is: decks, handouts, classroom posters, resume headers.
When should I avoid Typography scale? Skip it in cases like: random point sizes per slide with no shared ratio.
Who invented or popularised it? Classical modular scales; modern UI ramps in open font ecosystems
What does it encode? relative font sizes on a ratio (major third, perfect fourth, etc.)
Is it OK in ads? Yes if one claim is visible at a glance in Meta, Google and retail print; otherwise link to a full figure.
Will a teacher accept it? Yes for lab reports and poster boards if axes, units and a source line are present.
Which tool? Excel or Google Sheets or PowerPoint; export SVG/PDF.
How do I keep it accessible? Do not rely on hue alone. Label directly and check greyscale.
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Which visual?
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