Skip to content Skip to a section
Pitch decks

Mistakes

Ten to fifteen slides that argue — market, wedge, proof, ask. Charts only where they close a beat. Failure modes. fundraising, sales kickoffs, grant talks,…

At a glance
Score intensity

Darker cells mean a higher score for this topic on that metric.

Last reviewed Sources & creditsMedia creditsMethodology

Quick answers

When should I pick Pitch decks?

When the story is: fundraising, sales kickoffs, grant talks, competition finals.

When should I avoid Pitch decks?

Skip it in cases like: dumping the whole dashboard — a deck is a speech, not a warehouse.

Who invented or popularised it?

Sequoia/a16z memo culture plus Keynote-era startup theatre

What does it encode?

one idea per slide; a chart only if it is the sentence

Is it OK in ads?

Yes if one claim is visible at a glance in Meta, Google and retail print; otherwise link to a full figure.

Will a teacher accept it?

Yes for lab reports and poster boards if axes, units and a source line are present.

Start with this section - Mistakes

Pitch decks encodes values as one idea per slide; a chart only if it is the sentence. Sequoia/a16z memo culture plus Keynote-era startup theatre.

In reports, ads and assignments it fits fundraising, sales kickoffs, grant talks, competition finals. Skip it when dumping the whole dashboard — a deck is a speech, not a warehouse.

Mistakes

Fixes

Pitch decks: honour one idea per slide; a chart only if it is the sentence, and switch when dumping the whole dashboard — a deck is a speech, not a warehouse.

← Craft Pitch decks Studio →